Our Mission
To promote collaboration, ethics and education for marketing, business development and admissions in the behavioral health field.
Our History
Colorado Professional Liaison Association (CO-PLA) began in February 2017 when a small group of business development and marketing professionals, working in the field of behavioral health, recognized the need for a dedicated organization that supported the on-going collaboration efforts to build relationships and work in partnership with each other in order to serve those suffering from mental health and substance use disorders.
Additionally, we identified a need for focused professional training and education within the fields of marketing, business development and admissions. Born from these two areas, we launched a vision to grow a dedicated group of like-minded professionals we would meet monthly to learn new techniques in business development and marketing and identify new behavioral health services and programs for client and family referrals.
Today, CO-PLA is over 70 members strong and growing, working together, to build a network that is dedicated to helping individuals and families access services that will support them in long-term recovery.